brandenergy Insights for brand builders from

The Brand Energy blog is ALitho's take on marketing in a competitive world and how we can do it better together. Every couple of weeks, we'll send you sparks of inspiration on topics ranging from retail merchandising strategies to direct mail ROI to the newest developments in printing technology and their value in building your brand. Look for our thoughts on industry trends, lots of success stories and lessons learned that can help all of us think and work smarter.

VIDEO: Powered by USPS, We Will Make Your Direct Mail Results Soar

Last week at the National Postal Forum, our video crew talked with Matt Menconi, Executive VP of Sales, about the value of American Litho’s long-standing partnership with USPS. There’s nothing like having the Post Office in your corner, Matt says –explaining how having USPS experts at the table solves complex problems and maximizes value for… [Read More]

5 Ways to Boost the Effectiveness of Your Next Direct Mail Campaign

Are you satisfied with the way your 2018 marketing strategy is performing? At American Litho, we are busy helping clients review where they’ve been this year and determine what improvements they can make. This means making sure that every element of their mail campaigns performs as powerfully as possible – and that the results are… [Read More]